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The Full Story

About

Rachel grew up in the small river town of Prescott, WI, where community and open space shaped who she is. Later, she moved to Winona, MN to earn her degree in Mass Communication, and she currently works as a Member Service Representative at Altra Federal Credit Union, helping people manage their finances with care and clarity. She's always had a knack for social media, ever since middle school, she has loved creating content, building connections, and figuring out what grabs people’s attention. That passion has led her to roles that combine creativity, strategy, and communication, from social media management to running her own projects. Outside of work, she loves exploring new restaurants, spending time outdoors with her hyper pup Kona, and diving into creative outlets that keep life interesting.

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Mission

To help local businesses shine online by building beautiful, scroll-stopping social media feeds and smart strategies that draw customers in, grow loyal communities, and turn casual followers into true fans.

Vision

To see every local business, no matter the size, have a social media presence as vibrant and memorable as the people behind it.

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